Art direction
- Creative and Editorial Direction for all initial post-launch content for Harveynichols.com
- Also overseeing fashion direction and production - final say on models, photographers, collaborators, locations, sourcing music etc.
Sample layout
(Click to view feature image)
Menswear SS14 video
lookbook & feature
- Feature/video concept
- Creative/Art Direction and production for promo video
- Responsive layout design
Menswear SS14 video
lookbook & feature
- Feature/video concept
- Creative/Art Direction and production for promo video
- Responsive layout design
Womenswear SS14
interactive lookbook
- Feature concept
- Creative/Art Direction and production for shoot and illustrations
- Responsive layout design
Sample content
(Click to view)
SS14 womenswear
lookbook part 1
- Shoot concept
- Creative/Art Direction and production
- Fashion direction
Menswear SS14 video
lookbook
- Video concept
- Creative/Art Direction and production for promo video
- Fashion and music direction
Fashion insiders X Mary
KatranTzou shoot
- Shoot concepts
- Creative/Art Direction and production
- Fashion Direction
Mary Katrantzou SS14
collection feature video
- Video concept/narrative
- Creative/Art Direction and production
Menswear SS14 photo
lookbook
- Shoot concept
- Creative/Art Direction and production
- Fashion direction
SS14 womenswear
lookbook part 2
- Interactive shoot concept
- Creative/Art Direction and production
- Fashion Direction